What is ClickBank University 2.0?


What is ClickBank University 2.0

ClickBank University 2.0, Justin Atlan and Adam Horwitz promise to make you the “Grandmaster of online income generation . . .” But, they neglect to tell you it will cost a bundle. Follow me to see the Devil in the details.

Product: ClickBank University 2.0
Product Website: clickbank.com/university
Product Cost: $47, plus $600 upsell
Product Owners: Justin Atlan & Adam Horwitz
Opinion: Not Recommended

Click to DISCOVER a Proven Path to Financial Independence!

What is ClickBank University 2.0?

In the initial sales video for ClickBank University 2.0, Justin Atlan and Adam Horwitz promise to make you the “Grandmaster of online income generation with the only program for guaranteed Clickbank success created by ClickBank.”

What is ClickBank University 2.0?That may sound good, but as I’ll show you in a moment, there’s a lot more to the story. Plus, how can they guarantee success? No one can guarantee you success in any endeavor.

As the sales video continues, Atlan and Horwitz claim to be committed to ClickBank’s mission of helping one million people achieve their financial dreams. They claim they are making it easier for people to earn extra income by teaching them how to generate ClickBank commissions each month like clockwork.

Then the sales video begins to use scare tactics by explaining how machines and technology are taking all the jobs. While that may be true, Atlan and Horwitz are simply messing with your emotions to scare you into buying their program. After they spend a few minutes preaching doom and gloom, they offer you hope in, you guessed it, ClickBank University 2.0.

What is ClickBank University 2.0As the sales video begins to give you hope with promises of how newbie friendly ClickBank University 2.0 is and how you could be earning money as soon as tonight, they leave out how much this puppy is really going to cost you.

Two points I’d like to focus on as we move forward, Atlan and Horwitz promise you guaranteed success and the possibility of earning money as soon as your first night as a member. Neither is possible.

The truth is, if you join ClickBank University 2.0 your success is NOT guaranteed and you will not make money the first night. In fact, it is IMPOSSIBLE to earn money your first night.

The longer the sales video, the more it will cost you.

The lengthy sales video is designed to persuade you to pay $47 and start the ClickBank University training. Going in, you naturally think $47 a month is all it will cost.

Unfortunately, Atlan and Horwitz are less than transparent about what they are truly offering and what it will cost you. If you join ClickBank University 2.0, the moment they have your credit card info, you will be hit with an upsell costing about $600.

Before I get into the details of this upsell, let’s review what just happened when you joined ClickBank University 2.0. You watched the sales video and maybe got a little emotional as you thought about how much money you could make and how easy it will be and that you could be earning money the first night.

You trusted Atlan and Horwitz and plunked down your credit card. The moment you did, they betrayed your trust. They wanted more. They sold you on a $47 price tag, but the moment you opened your wallet, they tried to grab another $600. It’s called an upsell, when used to this extreme it is actually a form of bait and switch. Why would you trust someone who does that to you?

ClickBank University man in debtA true upsell is when you buy a pair of shoes and the retailer says, for another dollar you can have a pair of new socks to match your new shoes. He doesn’t trick you into buying a new car so you don’t have to walk anywhere.

Online, upsells are usually a trick to force people into spending a lot more than they expected. Because they are deployed to squeeze money out of people, online upsells are unethical. They are a diabolical betrayal of trust.

Newbies to making money online usually try a program for a month or two and then quit. Probably less than 5% of the people who try a program will stick with it long enough to earn their money back.

Atlan and Horwitz know this and want to get as much money out of you as possible before you quit in frustration. Atlan and Horwitz are not your friends.

ClickBank Builder.

The $600 upsell is for ClickBank Builder, a software that will automate your sales funnel. As a newbie, you probably don’t have a clue about what a sales funnel is and are in no position to determine if you should buy this expensive piece of software or not.

Something Atlan and Horwitz fail to mention in the sales video is that the entire ClickBank University 2.0 training program is based on the ClickBank Builder.

Technically, ClickBank University 2.0 support will point out that in theory, ClickBank Builder is not essential to the strategy taught in ClickBank University, but in practical terms, it is.

Without the ClickBank Builder, you may as well not participate in ClickBank University 2.0 training.

In other words, the real price for ClickBank University 2.0 is a onetime cost of about $600, plus $47 a month. But wait, there’s more.

The ClickBank University 2.0 marketing system is dependent on paid traffic, specifically paying for ads on Facebook and Instagram.

Using paid ads can be lucrative, but not at first. It takes some trial and error before you understand how to do it properly and to focus your ad campaign to be the most profitable. In other words, it will cost you money.

The ClickBank University 2.0 Guarantee.

ClickBank University 2.0 offers a 30-Day money back guarantee.  ClickBank has an excellent reputation for honoring their guarantee.

However, something sinister happens inside ClickBank University 2.0 after you join which might cause you to forget about the guarantee.

ClickBank University 2.0 Locks the Content!

The affiliate training is divided into eight weeks. When you join, the last four weeks of training is locked. You can’t access it.

If you finish the first four weeks of training ahead of schedule, you cannot proceed with the rest of the training until it is unlocked.

I didn’t know this at first and challenged myself to make money the first night as was promised in the sales video. I finished the first four weeks of training in about six hours, but could not go any farther.

It is impossible to make money the first night because THEY lock you out of the training you need to make it happen!

Atlan and Horwitz call locking the training content drip feeding. I call it stalling until the guarantee runs out. We’re adults. We don’t need to be spoon fed.

Is Clickbank University 2.0 a Scam?

I would not label Clickbank University a scam for two reasons. First, I respect ClickBank and they apparently lent their name to the product. Second, ClickBank University 2.0 honors their guarantee. If you join and discover it’s not for you, get your money back, no harm, no foul.

However, the ClickBank University 2.0 is less than forthright and that is unfortunate.

The sales video pitches a $47 program, but you will need to also purchase ClickBank Builder for about $600. Plus, before you earn anything, you will need to purchase advertising which can easily cost several hundred dollars. I suspect ClickBank University 2.0 is less about helping you learn to make money online and more about selling you a $600 piece of software. It’s a money grab.

Click to DISCOVER a Proven Path to Financial Independence!

A Better Option for YOU…

When you try to find an honest way to make money on the internet, you are faced with a ton of false promises. It’s a minefield of deathtraps for as far as you can see. That’s why I’m committed to helping anyone learn how to make money online the right way. And, I’ll help you.

Making money online is a lot like making money anywhere else. It takes skill and sustained effort. Thankfully, the internet allows you to leverage your efforts, so you can make more money more quickly.

However, this does not mean you can get rich overnight. It means with the proper training and support, and if you take action, you can be financially independent in years instead of decades.

And it’s not hard. I’m convinced anyone who can write an email and research online has the capacity for building a successful online business, IF they are properly trained and supported. That’s why we recommend the FREE Starter Level of the Online Entrepreneur Certification Course.

The FREE course shows you the basics of digital marketing and will introduce you to a supportive community of online marketers who are eager to help you every step of the way.

When you sign up for the free training through this website, I’ll mentor you, one-on-one.

To Learn More, Click Here.

If you found this article helpful or have an experience ClickBank University 2.0, please leave a comment below. Thank you.

36 thoughts on “What is ClickBank University 2.0?

  1. Hi Gary, I thought Clickbank has this product. I never know people are not happy with the product.

    I am promoting a few products that working fine but wanted to add this one on my list but based on your review it seems I need to stay away from Clickbank university.

    Just confused!

    Thank you for your review

    1. Hi, Ramesh!

      Yes, ClickBank University is a product on ClickBank. My issue with CB University is they drip-feed the basic training very slowly. The biggest reason I don’t recommend it is because of the very expensive upsell you must have to make their system work.

      Thanks for stopping by,
      Gary

  2. Hi Gary,

    Thank you for this post. Actually I paid the $47 and broken in monthly payments because I find it expensive already (to pay for something that you’re not sure of)… Anyway, it was not even halfway on the course, they were already introducing the software that promises you passive income because the software will do everything for you, everything will be provided, So, I comment on their page what happened to our $47? Meaning that was not it.. We were just part of the funnel and I cannot back out because I paid already..

    This is so sad for us, who are still beginners in the online biz.. Now, I am writing posts for my blog and honestly there is still not much traffic and no income there yet, but at least everything comes from my heart and not to create some invisible products just to lure others to make an income..

    You’re post was really well said and that was really what I had experienced.

    There’s also same products like this just so others will know that cost $1000 or more because they have the same owner and that’s Lurn.com by Anik Singal. Bought also their FB Academy course but I was again paying just the introduction and cannot go on with the course because you have to buy the system that was $999. Just saying because they have been very promising in their ads.. So sorry but I have to tell others.

    Thanks for this post.

    1. Hi, Sheryl!

      I’m sorry got involved with ClickBank University and appalled that ClickBank lends their name to that scheme. Since I wrote the review I’ve expected ClickBank to come to its senses and shut the university down.

      Thanks for sharing your experience and thanks for warning us about Lurn and FB Academy. I encourage you to enroll in the Online Entrepreneur Certification Course. The first ten lessons are free and the continued training is very affordable. Click Here to learn more about it.

      Thanks for stopping by,
      Gary

  3. Hi Gary,

    I wish I’d of seen this report sooner. I love everything about your site it’s a lot of free content and great information for the marketing world. Unfortunately I read this website as I was asked to “unlock the training” and I was about to ask for my money back if CBU asked me for more money. Luckily though they asked me to provide my email that I signed up with CBU initially for, and my name to unlock the rest of the classes. So I’m still going through the training to finish it up as I signed up yesterday. As soon as you mentioned buying the clickbank builder I knew I was going to probably opt out of CBU after I finished the training. CBU was nice however to learn about Clickbank offers and the training was basic but worth it even though I’ve been in the business since 2009. I luckily bought the membership at half the price for 30 days. This was a wonderful review. I will be signing up with my email to more of your information. Thank you!!

    1. Hi, Lia!

      Thanks for sharing your experience with ClickBank University. Yes, there is value in the basic training, but as you pointed out, you can get through the basic training in a matter of hours. I hope you will come back and update us on your assessment of ClickBank University when you finish the training.

      Thanks for stopping by,
      Gary

  4. Hi Gary,

    I am glad I am reading reviews first before I step into something! I totally agree with you though, that Clickbank itself is a trustworthy partner to promote products for third parties as an affiliate. Not all products are great. You really need to know the product from your own experience to be able to promote it to your customers. That’s my humble opinion. I build trust with the people that are on my own list and if they have questions about something I promote I want to be able to answer them from the way I dealt with it 🙂

    I am so grateful to have read your review about the university from clickbank. Of course my attention was drawn. I had no clue the entire teaching program was based on their upsell product(s). Pfew, am I happy I didn’t go for the first month!

    I just want to explore how to work globally as an affiliate, not only in my own country like I do now. So there is stuff I need to learn. I am pretty good at stuff like SEO and writing great content newsletters. My English is good enough to go and shoot for the international market. But there is a lot more to it, and I want to learn a lot about FB ads for example. So thank you, you saved me time and money! I think I’m going to sign up for your free course and learn from your experience as you are genuine and clearly not about scamming people into crazy stuff!

    Have a beautiful day! Greetings from the Netherlands!

    1. Hi, Anja!

      Thank you for your kind words. I’m glad you found my review of ClickBank University. I hope you will enroll in the free training. I think you will enjoy it and do very well too.

      Thanks for stopping by,
      Gary

  5. The thing is, you don’t need their builder. You can spend far less and do the same thing with either Profit Builder or Thrive Themes membership (yearly, all their plugins as well as themes). Neither cost anywhere close to the Clickbank Builder…That said, upsells are a part of life (think when you go to a burger joint, they always try to upsell, “want fries with that, upsize your combo” There’s nothing wrong with this and if you’re a marketer with your own product, you likely have an upsell or two.

    There are those that go nuts with this (Explaindio video creator comes to mind, with 15 of them!) but not a lot.

    1. Hi, Erik Heyl!

      You make some great points. I’m not a fan of Profit Builder, but your point that there are better builders on the market is certainly valid. I like ClickBank and have used it for years, but ClickBank University is misleading.

      About upsells, there is a big difference between being upsold three bucks for lunch and being squeezed to spend $600 dollars. McDonald doesn’t lie to you and say you will never again have the opportunity to buy the supersize fries. Upsells can be done with integrity, but usually aren’t online. That’s what makes them evil.

      Most people struggling to learn how to make money online are having to count their pennies just to survive. When a marketer sells them some whiz-bang system with promises that it’s all they need, most people will have to make sacrifices somewhere to be able to afford it. Some people will agonize over the decision for days before they buy. When they finally decide to trust the marketer and put their money on the line, the marketer pays them back with damn upsells, claiming they have to have this thing too and it’s an extra $250. That is a betrayal.

      There are marketers I will never trust because they are associated with marketers who burnt me years ago. Betrayal is unforgivable.

      Instead of an upsell, why not give the customer what they paid for? When they see you can be trusted, they will buy more from you. They don’t want to be lied to, tricked, manipulated or pressured. Trust is the most precious and most rare commodity on the internet.

      As the internet matures, sales will increasingly be based on relationships and reputation. Every relationship from romance to sales is based on trust. Without trust, there is no relationship. If your online business is not built on trust, it’s temporary.

      Thanks for stopping by,
      Gary

  6. Hi Gary,

    I am a newbie to affiliate marketing. I am in my mid fifties, still working full time, wish to be on my own terms with financial freedom and really concerned about my retirement life with my family as I still have no savings due to my past life with meagre earnings and some business losses in the early part of my life.

    Well I was flattered and was about to pay $47/- to CBU in a few hours though I cannot really afford it (but looked promising as they say its a one time payment and you are on….), well thanks to you Gary and all the good people on this blog who did save a life from further trouble.

    As I am still curious, you guys mentioned about an upsell of $600/- which is expensive, as an experienced CB affiliate have you earned money and if so what is the potential a newbie can expect. As I heard from the past CB is a genuine source for affiliate marketers.

    Hope you will answer my queries, may be idiotic or silly but I will appreciate it very much.

    1. Hi, Selvammmohan!

      ClickBank University and ClickBank are two different animals.

      ClickBank has been around for years and is a reputable company. ClickBank University is fairly new and NOT reputable in my opinion. ClickBank University will cost you $47 per month, plus the $600 for their ClickBank Builder, plus you will also have to pay for advertising if you use their strategies. Paying for ads can easily cost hundreds of dollars a month and not earn a dime in return. Paying for ads is an advanced marketing skill. It is unethical that ClickBank University is promoting that strategy to newbies. ClickBank University is trying to exploit your lack of knowledge about what it takes to make money online.

      For the moment, I ask that you forget about ClickBank and ClickBank University. Neither one will serve you well until you establish a basic understanding of what it takes to succeed as an affiliate marketer. More about this in a moment.

      I can relate to your financial concerns. Marriage to an addict destroyed my finances and left me deeply in debt. I turned 60 this spring and until I learned how to build a legitimate online business, I was in the same financial boat as you. The good news is you can build a profitable online business just like I did. I’d be happy to help you.

      Part of the challenge you are facing is your lack of knowledge about what it takes to really build an online business. Most so-called make money online offers expect you to pay them before you can possibly understand what they are offering or what it is worth. This is why my friends and I created a FREE email course that teaches the basics of affiliate marketing.

      It’s really free. You don’t need a credit card and there are no tricks or forced upsells. There is a paid membership level but that’s for later after you finish the free course. You’ll know if the paid membership level is right for you when that time comes. Click Here to Enroll in the FREE Online Entrepreneur Training Course.

      The free course will show you how to build a legitimate online business based on the things you enjoy and that interest you. Your lifetime experiences give you a tremendous advantage when it comes to building a real business. Truthfully, and this should not surprise you, building a real money making online business takes commitment and sustained effort. It’s not get-rich-quick or push-button magic like scammers want you to believe. Success online, like success in any endeavor, takes commitment and sustained effort.

      If you would like me to help you build a profitable online business, I invite you to enroll in the FREE Online Entrepreneur Training.

      I’m here for you,
      Gary

  7. I am happy to read your review of the Clickbank University. Before joining Wealthy Affiliate I was interested in the program but what put me off was their promotional videos talked soo much about how much you could earn and how easy it was going to be. They never said anything about HOW it was to be done and this was a warning sign for me.

    It is a pity that a reputable market platform like Clickbank could not put their name on something better. A more honest and newbie friendly program.

    At Wealthy Affiliate , everything you need is included from the start. Wealthy Affiliate must be the biggest Online Training Forum there is and to me, this is proof that honesty and fair business methods are what works best in the long run.

    1. Hi, Jojo!

      I agree. ClickBank University 2.0 promises a lot, but the moment you join, you are hammered with a very expensive upsell and will soon realize the entire training is dependent on the $600 ClickBank Builder. Why would anyone want to trust a program that misleads you right up front? It can only get worse.

      Thanks for stopping by,

      Gary

  8. You are absolutely correct on your analysis of clickbank. One of the problems we are all facing is that our desire for money keep clouding our judgement when it comes to signing up with all these affiliate programs. There are lots of them out there. We all have to do our research on these affiliates before we sign up with them. Pay attention to reviews on these companies before you sign up. Gary, thanks for the good informative article.

    1. Hi, Emeolu!

      I agree. The distractions on the internet are beyond the human scale. To mentally survive, we must learn how to better ignore and filter what we are exposed to online. Also, we need to better manage our emotions and to control our sense of greed. Greed is the hook marketers use to get us to open our wallets. 

      Thanks for stopping by,

      Gary

  9. I agree completely with your analysis of this product (and they make it seem so necessary.) Unfortunately, since they are front and center on ClickBank they undoubtedly get a lot of traffic before someone even gets into what Clickbank is all about. Including the fact that CB itself will explain all you need to know to make use of their network. (I would love to find a way to eliminate their ad on the CB first page).

    I’m also glad you focused the attention of the reader on the upsell aspects of these types of scams, as most of them follow a similar format. 

    Hope this helps the unsuspecting be aware of the Scheme they have here. I like your site and will take the time to go through the other posts you have displayed on the left side bar in your blogroll. I also like the theme you chose. Its layout is different than most of the ones I’ve seen so far. Is this a paid theme? (The Magazine Pro theme on the Genisis Framework) I found this at the bottom of the page. I will look it up for use on another site later.

    It has a very effective use of available real estate on the screen. You are also a good writer I will look for your book as well. Thanks for the great review here. I also was quite taken by the on going conversations in the “comments” on the post This is the kind of interactions we can only hope for as internet marketers. By sharing our experiences we educate all our readers.

    1. Hi, Louis Walence!

      I agree. It is unfair and exploitive for ClickBank University 2.0 to be on the front page of ClickBank when you sign in. While I’m a big fan of ClickBank, their promotion of ClickBank University 2.0 is disappointing.

      Thanks for you kind words about my website. It’s a labor of love and has evolved over time. I’ve been very happy with the Magazine Pro theme and love the support at StudioPress.

      Thanks for stopping by,

      Gary

  10. How is this legal? They promise overnight riches, but lock the last bunch of content until the time your money back guarantee is forfeited. Am I glad I didn’t fall for this mess. That being said, sales funnels are the way people make a lot of money on the internet. You can’t learn to use these funnels overnight, though. Anyone who tells you otherwise is selling you a lemon. I’m not saying the program won’t work, but I don’t believe it will work like Atlan and Horwitz say it will.

  11. How is this legal? They promise overnight riches, but lock the last bunch of content until the time your money back guarantee is forfeited. Am I glad I didn’t fall for this mess. That being said, sales funnels are the way people make a lot of money on the internet. You can’t learn to use these funnels overnight, though. Anyone who tells you otherwise is selling you a lemon. I’m not saying the program won’t work, but I don’t believe it will work like Atlan and Horwitz say it will.

    1. Hi, Jason!

      I agree sales funnels are indeed the way people make lots of money on the internet. However, a sales funnel does not need to be complicated or require expensive software. ClickBank University 2.0 is misleading and disingenuous. Also, as you mentioned, it takes time and money to learn how to set up a funnel properly. Because it can get very expensive, very fast, I do not recommend it for a newbie.

      Before you can expect to be successful with a sales funnel that is dependent on paid traffic you will need a budget of at least $500 a month to make it work. This is why I recommend first building a website and learn to attract free organic traffic. When your website is earning $500+ a month, begin to study various paid traffic venues. The Online Entrepreneur Course is a great place to start.

      Thanks for stopping by,

      Gary

  12. It is a very long time now since I first wanted to check out about all the rumors on how to be able to make money online with no experience in business management or and knowledge what so ever in sales. I was afraid from scams I guess and your advice you gave on your video helped me to understand what I have to do next before start paying money for nothing and it is to start for free with a system that allows you to do just that.

  13. Hi, Gary.
    A great article once again.
    It’s a shame to hear what you say about ClickBank University. I expected a more reputable product to be on the table since ClickBank themselves are letting their name promote it.
    Does this mean I should be aware of Click Bank? There are other affiliate programs out there anyway.

    1. Hi, Ryan!

      I was disappointed that ClickBank lent their name to ClickBank University 2.0 too. However, I still have full confidence in the ClickBank affiliate program and would not hesitate to promote their products. Just remember that some of their products are better than others and to only promote the quality products with low refund rates.

      Thanks for stopping by,

      Gary

  14. Thank you for introducing me to Clickbank. While I was finding out how to earn money online, I chanced upon Clickbank University. Before I join I wanted to find some reviews to see if its a scam. Now, I probably won’t join that program.
    I was wondering how Clickbank allows you to earn money. Is it through affiliate marketing, etc?

    1. Hi, Michael!

      Yes, ClickBank lets you sign up to be an affiliate of the products they list in their marketplace. I like ClickBank, but I don’t like ClickBank University. 

      It’s easy to be an affiliate for ClickBank and it’s a good place to start if you’re new to affiliate marketing. They have an excellent guarantee, but not all of their products are good, so be selective. 

      Thanks for stopping by,

      Gary

  15. Awesome and precise review of the ClickBank University 2.0. I was taken by the video but I never knew there were upsells and was considering to visit it later before stumbling onto this review.
    Thank you so much for this and I definitely know now that signing up will cost me more than my budget. GOD bless.

  16. Gary,
    Thanks for the post on ClickBank University 2.0. That opened my eyes a little more. I had thought about joining it at one time and was skeptical. I can see you don’t recommend their training program however, what do you think about using them as an affiliate source? I have looked through their marketplace and haven’t found anything that appeals to me yet. Doesn’t seem like they offer anything with very good results. From what I can tell though, some people are doing OK with it. Your thoughts?

    1. Hi!

      ClickBank is an execellent affiliate source. As you mentioned, not all of their products are worth promoting, but many of them are. Because they have a solid guarantee, I know my customers will not get burned. Plus, they take good care of their affiliates.

      I only promote products I have tried and like, and would recommend to my best friend. In the case of ClickBank products, I also check the gravity. When you search for products in the ClickBank marketplace, if you leave the search box empty and then click on the magnifying glass icon, the search will return the most popular products. These are the products you know are selling. 

      I was disappointed in ClickBank University 2.0 and surprised ClickBank hasn’t withdrawn the use of their name, but I still have full confidence in ClickBank as a vendor.

      Thanks for stopping by,

      Gary

  17. Clickbank is one of the best examples of how thousands of people are conned out of their money for a service tat doesn’t ever feel like it ws worth what you spent.

    I personally have used Clickbank University and by the time i reached halfway through, I had already felt like I wasted my money. Nothing they taught was worth paying for. You could find it anywhere on the internet

    And Clickbank itsef is even worse. All of the products would never be showcased on Amazon becaus ethey are less than mediocre. it’s amazing how there are a select few people that actually make some money from it.

    1. Hi, Garth!

      Thanks for sharing your personal experience with ClickBank University. I only stayed in the program about a month, but what I saw was pure fluff and manipulation. The ClickBank Builder seemed clunky at best and I suspect landing pages made with it would not get approved by Facebook.

      Paying for traffic is a tricky business and takes some time and deep pockets to learn.

      Thanks for stopping by,

      Gary

  18. Hi Gary,

    It’s unfortunate that ClickBank is associated with this program. ClickBank appears to be well-respected.

    I’ve been in the affiliate marketing arena for some years and also learned the hard way to research and read reviews and approach any program with a healthy does of skepticism.

    Thanks for the review,
    Sophia

  19. Hi Gary
    I appreciate this review of ClickBank University.

    Being a promoter of click bank products for several years, I get plenty of emails from ClickBank U., and have always been curious about it?

    Of course what makes it such a great review is your personal experience with it. Like a lot of internet marketing courses online, the course itself may not be a scam.

    It seems like the advertising and upsells are what’s really unethical? But then everything I read from almost everyone teaching how to build and sell your own products say that you are losing money without upsells?

    My favorite question going in is always “what are the upsells?”. I’ve learned the hard way to dig deep before jumping in.

    Thanks

    1. Hi, Mike Mahaffey!

      I have a lot of respect for ClickBank and I’m an affiliate with them. The issue I have with upsells began about eight years ago when I was struggling with my online business. I’d fall in love with an offer and stress over how to pay for it, move money around and cut corners and finally buy it, only to immediately get hit with a bigger expense for the upsell. I felt betrayed.

      The psychology of the upsell is that we want to prove to ourselves that we made a good decision when we first purchased and we are vulnerable to making a second purchase. The vendor knows this and exploits it. I’m sure those who use upsells do make more money in the short term, but I’m not so sure if they do in the long term because they damage the seller/customer relationship.

      When I’m hit with an upsell, I’m immediately ticked off at the vendor. The seller/customer relationship is ruined. There are plenty of reputable businesses online that are very successful without pushing upsells. These businesses focus on the relationship with the customer. As the internet matures, I think people will demand better treatment.

      Thanks for stopping by,

      Gary

  20. I came across ClickBank University 2.0 sometime ago and signed up, but didn’t know that I would need ClickBank Builder. I thought that it would just be $47.00 a month. I was excited and did the first 4 weeks of training in a jiffy, and I too noticed that I could not proceed. I immediately discontinued because I thought that I was being scammed.

    I don’t think ClickBank is a scam either, but there needs to be more transparency with the promotion of ClickBank University 2.0.

    1. Hi, Carol!

      I agree. The first four weeks of ClickBank University 2.0 training was mostly fluff. I didn’t get anything of substance from it. A newbie would learn what it meant to be an affiliate marketer and how to chose a ClickBank product to promote. Essentially, they would pay $47 for a few hours of training they could get free online.

      Also, the ClickBank Builder looks a lot like a lighter version of Click Funnels. I didn’t like that it’s a one time charge either. By paying only once for the Builder, ClickBank University 2.0 has no incentive to maintain it.

      Thanks for stopping by,

      Gary

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