The Rookie Profit System spotlights Steven Bransfield, the “Baby-Faced 22-year-old College Dropout” who claims to have recently earned more than a million dollars. Bransfield promises he can show you how to do the same thing. However, there’s a LOT he’s not telling you. Follow me to see the Devil in the details.
Product: MOBE 21 Step Marketing System
Cost: $49 to $29,999, plus advertising costs.
Owner: A MOBE affiliate
Opinion: Not Recommended.
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Update: The Rookie Profit System and MOBE were shut down by the FTC. To learn more, read What is MOBE About?
The Rookie Profit System.
The Rookie Profit System at first appears to focus on Steven Bransfield, the so-called “Baby-Faced 22-Year-Old College Dropout” who managed to earn a million dollars with his home business.
Bransfield is quick to point out how rich he is and how he travels the world teaching others how to be successful. He also wants you to know he lives in his dream house, a $2.9 million mansion in the hills overlooking Hollywood, California. He’ll also tell you about his car. Does this sound like someone who is mature enough to teach you anything meaningful?
All he is doing is trying to make you feel greedy for the pig in a poke he is selling.
His story about being a broke college student is nothing but an attempt to make you identify with him and to trick you into believing if a 22-year-old broke college kid can make a million then you can too.
Is the Rookie Profit System a Scam?
He wants you to believe his life was miserable until he found a mentor who saved him with a proven money-making system and a “Done for You” program. All he had to do was drive people into the system. The company fulfilled the product orders and sold his leads into higher priced programs. In return, he was paid big commissions.
In Bransfield’s own words, he says, “Every time they closed a sale for me, I made a BIG commission of $1,250 to $10,000 per sale… sometimes more!”
It’s true, the company behind Bransfield does fulfill the product orders and sells people into higher priced programs and, indeed, the program is set up to pay huge commissions ranging beyond $10,000.
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Unfortunately, Mr. Bransfield fails to reveal what the products are, what a person must do to earn these massive commissions, or what the statistical probability is for someone to earn that kind of money with their “Done for You” system. The Devil is in the details. In a moment, I’ll show you.
For now, I want to point out what is really happening. While Bransfield pretends he wants you to join him in making millions, he is really feeding you into the jaws of a beast that will earn HIM commissions of $10,000 and more. Where does this money come from? It comes from YOU!
If HE makes $10,000 from something you bought, how much do you think it cost YOU?
Bransfield knows the odds are minuscule that you will profit with their program. By the company’s own admission, less than 95% of people working their system earn more than $100 a month. When you factor in how much people must spend to participate, I figure only 1 to 3% come out ahead.
Bransfield brags about his success in exploiting people for his personal gain. Not the kind of guy I would do business with.
A Rookie Profit System Review.
Bransfield wants you to believe he has the secret to making a million dollars and you can make a million dollars too. In my opinion, the odds of this happening are less than 3%. A heroin addict has a better chance of getting clean and sober than you have of profiting with Mr. Bransfield system.
Get Real.
Mr. Bransfield and the Rookie Profit System is a front for a dubious enterprise called MOBE. MOBE has been around for years and because of its reputation, must hide behind smoke and mirrors like the Rookie Profit System.
In my opinion, MOBE is a highly efficient machine designed to extract the maximum amount of money from you as quickly as possible. Everything about Steve Bransfield and MOBE is setting you up to be fleeced.
Read the Earning Disclaimer at the bottom of the Rookie Profit Website, and you can see for yourself.
In the disclaimer, you can see that Rookie Profit System leads to MOBE. Scroll down towards the bottom of the disclaimer, and you’ll see that less than 1% earn a meaningful income with their system. In other words, the top 1% feeds on the bottom 99%. (Source)
Searching for a Bigger Fool.
MOBE has 21 levels, aka steps. Before you can sell a level, you must buy that level. The cost of the various levels ranges from $49 to nearly $30,000. You are expected to purchase all 21 levels. In addition to the cost of the levels, you will also have to purchase advertising and traffic.
To try Mr. Bransfield system, you will probably have to spend more than $30,000 to buy all 21 levels!
The way the business works is you buy a level, and then you try to get other people into the system to buy that level. In business, it’s known as searching for a bigger fool.
MOBE knows people would balk if they realized how expensive it is to play their game, so they start out with a $49 monthly fee, but you are soon encouraged to buy a higher level and a higher level after than that and still, yet another higher level, on and on until you must refinance your home to stay in the game.
Meanwhile, the only way you can recoup what you’ve spent is to feed other people into the beast to be exploited.
The Last Word on the Rookie Profit System.
In my estimate, statistically, the probability of making a profit with the Rookie Profit System/MOBE is nearly zero and the statistical probability of LOSING money with the Rookie Profit System/MOBE is nearly 100%.
To better understand the psychology behind the Rookie Profit System/MOBE marketing, read How to Really Make Money Online and Never Get Scammed.
Update November 20, 2018: During the summer of 2018, the US Federal Trade Commission shut down MOBE. At this time, the lawsuit is ongoing.
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If you found this article helpful or have experience with Rookie Profit System, please leave a comment below.
Hi Gary,
You are absolutely right and I wish I had seen your article before purchasing Mobe and entering into a mentorship program with Steven Bransfield! BTW Steven owned another company called WE RUN ADS and he was selling Mobe mentorships through that company which was a complete scam!!!!
My husband and I bought into Mobe in Jan.2017. We purchased the Diamond package which included a trip to the owners resort in Costa Rica to learn the business. We were promised the moon and everything in between! We bought the package to use as our honeymoon. We thought what better way to start our life together, a new business which promised us a massive return and a vacation while learning the business.
The Mobe Diamond package was 59k and the mentorship with Steven was 16k. We were told if we follow the system we would make 6 to 7 figures our first year. It was a huge leap for us but we believed what they told and invested everything we had and everything we didn’t have. Before we got to take our honeymoon business building trip to Costa Rica, Mobe got shut down by the FTC! The shut down was a couple days before we got married and needless to say it put some stress on us. Eventhough this poor investment has caused us much distress we are so grateful we did not start the business. I would have never been able to forgive myself if I had sold people this bunch of lies! I urge everyone to be careful out there and definitely do their due diligence before purchasing online programs. We learned a life changing lesson and if something seems to good to be true it normally is!
I am glad you were able to save some people from making a terrible mistake! Thank you for your article Gary even if we read it a little to late.
Blessings,
Kathleen
Hi, Kathleen,
What a way to start a marriage. You and your husband have truly had a trial by fire. As painful as I’m sure it has been, I hope you will see it as a bonding experience and grow stronger as a couple because of it.
Thank you for sharing your experience with MOBE. I’m sorry you were taken in by their scam. A lot of people were. MOBE was a nasty bunch and I’m glad they’re gone. Unfortunately, there are plenty more like them on the internet.
Thanks for stopping by,
Gary
Thank you Sir for the information! I am also looking for legitimate online job and planning to explore online entrepreneurship. I was about to sign up for the rookie profit system but it was a good thing I was able to find your blog. Thank you very much!
Hello Gary,
Thank you very much for your information. I went several times to get into the company that you inform. After reading your post I can assure you that I will never enter. Making money online is very dangerous obviously thanks to people like you many people can avoid them. Regards!
Hi, Ganardineroporcjc!
The Rookie Profit System is very slick and impressive. Unfortunately, it only leads to financial loss. I agree, trying to learn to make money online can be very dangerous and expensive. Most people get scammed a few times before finding a legitimate place to learn. It is almost a rite of passage.
Thanks for stopping by,
Gary
Thank you for this article. I have been trying to find ways to make money online and I can not lie I have been burned a number of different times. I have tried a lot of make money online schemes and most seem to just try and get money out of you. I never really looked at what these companies were doing and I believe my eyes are a lot more open and not as gullible to these schemes thanks again
Hi, Marquis Lee!
I’m glad you found some value in my article about the Rookie Profit System. Scammers know that most people will not stick with a program more than a few months, so they try to get as much money out of you as the can up front. They’ll keep you engaged in their scheme by creating an emotional storm of excitement, while at the same time, they know you will only lose money.
Thanks for stopping by,
Gary
Hey Gary,
Thanks for the review of The Rookie profit System. I know that I’ve been duped by empty promises a time or two. It feels like they come in and swoop you up, and before you know it, you’re in over your head. Unfortunately, for me, it took me a little bit longer to realize I was going nowhere, FAST. I appreciate your time and effort looking into this so-called “business”. I’ll make sure to check back for more reviews if you plan on adding any.
Hi, Bill!
The Rookie Profit System is real slick. You think you’re going to make a mint, but you’ll only lose your shirt (and all of your credit line!). You summed it up nicely how we can quickly get in over our heads.
There’s something new here every week. It’s my hope that if someone reads a few of my articles they will quickly become scam proof.
Thanks for stopping by,
Gary
Good website. I see there are a lot of scams in INTERNET. We must be very careful and not to fall in these wolves’s claws. Luckily, I’m learning about these kind of websites, and I am more careful about the crazy offers. Sometimes your economic situation leads you to despair, and there is where you can fall easily. Stay calm and alwas investigate if there is a “too-good-to-be-true” offer.
Hi, Jaime Cuevas!
I agree. It seems the more desperate we are the more we are likely to fall for a scam. A lot of people are under immense financial pressure and grasping for any thread of hope. It’s challenging to think rationally when this happens.
Thanks for stopping by,
Gary
MOBE! My own business education! Early this year when I was looking for training to make a side income online, I came across a free seminar by MOBE. I went and as you mentioned, the seminar started with focus on the luxurious lifestyle of the founder. Then testimonials of others who have made a lot of money.
I was sitting there thinking where’re the lessons? Or at least the framework, like step 1, step 2… And I so googled MOBE and lo…many negative reviews! That’s it…I left before the seminar ended. What a waste of my time!
And so, as you rightly pointed out, they came up with Rookie Profit System, because MOBE stinks with many bad reviews.
Good job, Gary, you have done a great service to your readers: Rookie Profit System = MOBE = NOT RECOMMENDED.
Song
Hi, Song!
Rookie Profit System is pretty slick.
I suspect many people get caught up in the illusion that Rookie Profit System, aka MOBE, is the answer to their prayers and suspend disbelief much like we do when we watch a movie. Once this happens, MOBE can milk there finances until something shakes them awake. Unfortunately, the wake up call might be the realization that MOBE only takes and their finances are evaporating.
It was brilliant of your to notice early that there was nothing of substance in the MOBE seminar.
Thanks for stopping by,
Gary
Continue with your helpful blog, Gary! The net needs more people like you warning others of crappy slick scammers
Song.
Hi gary,
Thanks for exposing these scam artists. It’s a tragic thing that they prey on susceptible people and sometimes scam them out of their life savings. By the time they realize what has happened they then have no choice but to try and recoup some money by scamming others.
People need to realise that there is no quick money making scheme, you get out what you put in and that’s going to require a bit of work.
Wealthy Affiliate is by far the cheapest and best platform to build a business with good solid training to help you build a lifelong business.
Hi, Stefanie!
The Rookie Profit System is horribly misleading and tricks people into joining one of the worse scams I’ve found online. MOBE, the monster behind, the Rookie Profit System, drives people to financial ruin. I know of people who took all of the equity out of their home to buy into MOBE only to fail miserably with the MOBE business model.
Thanks for stopping by,
Gary
Thanks for the another scam revealed.
When I read things like that I always wonder, why people are falling in this trap time and again?
And how companies like MOBE manage to exist for so long?
And how do you think – when people read the reviews like yours, how likely are they to join scams?
And if it is unlikely, I assume, then how to make all people read reviews before they decide to join any program?
I will share your review on my site, can I do something else to make more people to know about this and other scams?
Thanks!
Hi, Audrey!
Unfortunately, most people won’t read reviews before they get involved with something like Rookie Profit System or MOBE. The sales videos for these scams are designed to cause people to suspend their disbelief and to get so excited they neglect to read the disclaimer or research online.
Thank you for sharing my site. Scams succeed because they convince us we can get something for nothing. They make us feel greedy. Any time an offer is pitching wealth without explaining how to get there, they are selling a dream. It’s the dream that hooks us.
Thanks for stopping by,
Gary