Devon Brown, the owner of Web Copy Cat claims he wants to partner with you 50/50. He and his staff will set up a business for you and do all the work, then as partners, you split all commissions with Devon 50/50. A closer look reveals that Devon is not as generous as he appears. Follow me to see the Devil in the details.
Product Name: Web Copy Cat
Owner: Devon Brown
Price: $1 trial for 10 days and then $34.95/month thereafter, plus setup fee (est. $36), plus the cost of traffic, plus half of your commissions!
Opinion: Not Recommended
What is Web Copy Cat?
Web Copy Cat, a division of Easiest System Ever LLC, presents itself as the “easiest way to make money online” and emphasizes that it’s for beginners only. Maybe there’s a good reason Web Copy Cat is only for beginners.
Devon Brown, the supremely energetic and ever smiling owner of Web Copy Cat, has simplified making money online to three steps.
- Step 1. Web Copy Cat sets up your business, so you can receive leads and commissions.
- Step 2. You order done-for-you traffic.
- Step 3. You collect commissions (Assuming you made sales).
A few details are conveniently left out of the Devon Brown’s simple business model. You pay to join Web Copy Cat. You pay Devon to set up your website. You pay Devon for traffic to your website. And you give Devon half the money you earn.
To his credit, Devon Brown doesn’t hide anything from you. You can join for a buck and check out Web Copy Cat for 10 days. If you remain a member after the 10-day trial, you are billed $34.95 a month.
The $34.95 is just the membership fee. If you want to test drive Web Copy Cat and try to make money, you must first pay Devon Brown to set up your website and also pay him for traffic.
You get to keep the leads generated by your marketing efforts and Web Copy Cat will continue marketing to your leads for as long as you are a member. However, Devon Brown keeps the same leads!
The odds of making money with the Web Copy Cat system are NOT in your favor.
What is Web Copy Cat, Really?
Devon Brown presents his offer as if you will be a 50/50 partner with him. That is not accurate.
A true 50/50 partner will share the risks and the rewards equally. With Web Copy Cat, Devon Brown does not share any of the risks and he does not pay any of the expense. He makes money regardless if you do or not.
Devon makes money when you pay the monthly membership fee of $34.95 a month. He makes money when you pay him to set up your website. Brown does not reveal how much it will cost to set up your website, but hints that it’s about $36.
And, he presumably makes money when you pay him for traffic. As if that isn’t enough, he takes half of your commission.
Finally, to add insult to injury, he also gets the leads you paid for.
To be clear, as a member of Web Copy Cat, you are paying Devon Brown for the privilege of giving him half of your commissions AND all of your leads!
Devon Brown’s brilliant marketing ploy reminds me of the fence whitewashing scene in Mark Twain’s book, “The Adventures of Tom Sawyer.”
Remember how Tom Sawyer tricked a bunch of boys into paying him for the privilege of whitewashing a fence? Devon Brown is trying to trick you into paying him for the privilege of building HIS business.
If you join Web Copy Cat don’t expect to make a lot of money. It’s challenging to make money with paid traffic when you are earning a full commission. When you are paying for traffic and splitting your commission it will be even more challenging.
Mr. Brown Gets Your Leads.
In the sales video, Brown explains that the leads you generate from your ad campaigns are yours.
However, Brown neglects to explain that he will also get these leads. Read the Web Copy Cat Terms of Service. You’ll find the link in the footer of the Web Copy Cat website. About a third of the way down from the top of the TOS, you’ll see a paragraph titled “Leads, Lists, and Contacts.”
That paragraph specifically states that ESE, aka Easiest System Ever LLC, the parent company of Web Copy Cat, “has a perpetual license to use all leads, lists, or contacts generated or submitted through any ESE services by you…”
Mr. Brown’s BS is Showing.
If you read the Frequently Asked Questions near the bottom of the Web Copy Cat sales page, you see that Devon Brown charges a one-time fee for setting up your website.
Brown claims it takes two to three hours for his staff to do this. I call BS. In real life, anyone can clone a website manually in about 15 minutes.
I assume Devon Brown has an automatic process in place to instantly create a website for a new member. Charging for the setup is just another way for him to get money out of you.
As energetic and happy as Devon Brown is in the sales video, I feel it is unethical to take half of a member’s commission and their leads AND charge them for everything in the process.
The Web Copy Cat website has a ton of testimonials. Beneath the sales video, a paragraph clearly states that the testimonials should not be taken as a guarantee of income.
In my experience, no one makes big money right out the gate with internet marketing. They work at it until they get a trickle of income and then nurture that trickle until it’s substantial.
My biggest issue with the testimonials is they typically claim they made money, but none of them say how much they paid for traffic. Claiming to have made money without also showing how much they spent to make that money is meaningless.
The Last Word on Web Copy Cat.
There’s a reason Web Copy Cat is for beginners only. Experienced marketers can see how unfair the offer is.
When you join Web Copy Cat, you pay for all the expenses and take all the risk but only get half of the earnings. Devon Brown pays for nothing and takes no risk and still gets half of what you earn.
Like Tom Sawyer who tricked the boys into paying him for the privilege of whitewashing the fence, Devon Brown is trying to trick you into giving him the leads you paid for and half of your commissions. AND paying him for the privilege.
A Better Way.
Web Copy Cat is designed to exploit people who want an easy way to make money online. If you are searching the easy way, you are vulnerable to scams, hype and empty promises. If you want easy and done for you, don’t expect to earn much.
Why would you want to be dependent on anyone else for your income? Don’t give that power away.
You can make money online. Stick with it and you can make a lot of money. And, honestly, it’s not hard but it does take a bit of skill, patience, and commitment.
Making money online is similar to making money anywhere else. First, you must learn how. The good news is once you learn the basics, you will always be able to make money online. You’ll be financially bombproof. That’s security.
Making money online begins with learning the basics of internet marketing. The place to learn is the Online Entrepreneur Certification Course. The first 10 lessons are free.
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